NESCAFÉ named Most Powerful Brand in 2012

To Press Releases listDec 17, 2012

NESCAFÉ was recently conferred ‘The Most Powerful Brand of Thailand 2012’ award

Mr. Prasopsuk Suttapirom (centre), Business Director Coffee, Nestlé (Thai) Ltd., holds ‘The Most Powerful Brand of Thailand 2012’ award presented by Chulalongkorn University. Shown far right is Ms. Montichar Sookchan, Marketing Manager of NESCAFÉ 3-in-1, Nestlé (Thai) Ltd. Representing Chulalongkorn University at the presentation ceremony are (from left) M.L. Sawika Unahanandh of the Faculty of Commerce and Accountancy, Assoc. Prof. Dr. Pasu Decharin, Dean of the Faculty of Commerce and Accountancy, and Prof. Pirom Kamolratanakul, MD, President of Chulalongkorn University.

Nestlé (Thai) Ltd.’s NESCAFÉ was recently conferred ‘The Most Powerful Brand of Thailand 2012’ award for instant coffee from Chulalongkorn University, following a nationwide brand evaluation survey of 16,000 consumers (18-60 years old), the most comprehensive consumer research ever conducted in the country.